Effective user experience fills the gap between your targeted audience need and your business objectives. In today’s competitive market, everybody knows that improvement in the end-user experience of the website, an eCommerce store or mobile app has a profound impact on their business.

Enhanced user experience helps to retain customers, attract potential customers, and entice them for future interactions.

We will help you to understand the current user experience through analytics data & user feedbacks and provides insight to improve user experience & implementing it with user-centered design methodology.

Also, we will help you to design the user interface for mobile, tablet and web apps, which delights your users and achieve business objectives.

Benefits of User Centered Experience Design

• Increase User Base of Website & Mobile Apps
• Increase average time on web & mobile app. i.e. Facebook, WhatsApp
• Reduce Bounce Rate
• Improve Search Engine Visibility
• Retain Existing Customers
• Improve Conversion Rates & Trust of Online Business
• Establish an Identity
• Increase customer satisfaction
• Get Higher Return on Investment [ROI]

Our UI / UX Design Process.

• Research
  • Understand business objectives & goals
  • Understand real expectations of targeted audience
  • Competitor Analysis & Bench marking
  • Prepare design strategy to match user expectations with business goals
• Information Architecture and Wire-frame Design
  • We prepare simple, intuitive and efficient information architecture, wire-frames & mock-ups for delightful user experience
  • We ensure that the right information is presented in the right way, in the right place, and at the right time
  • This approach helps to test workflows, navigation, and overall data structure
• User Testing
  • Based on business goals and different user expectation, we prepare storyboards and use cases
  • Understand real user expectation
  • We do on-site testing, remote user testing
  • We analyze test data and transform into design improvements
• Look & Feel Design (UI)
  • Visual elements have an extensive impact on user experience
  • We consider branding guidelines and unique & recognizable appearance while designing the look and feel of the digital product
  • Brand Identity and Visual continuity through the use of typography, graphic design, photography, color palettes, etc. will target users on a deeper and more emotional level and people to remember and make associations with the brand
• Front End Code Development
  • People will see and love to interact with your website, mobile app
  • Using cutting- edge technologies, we assure that the final design is translated into a functioning code at the pixel level and runs on mobile, tablet and desktop devices
  • Our front-end development looks great, loads fast and work frictionless
• Backend Integration Support
  • We provide extensive guidance and support for smooth & effective back-end integration